What: Shah Rukh Khan is all set to return with Jawan and in full glory. Atlee’s mass entertainer is turning out to be more crazier affair than everyone thought. Ever since the trailer of the film dropped and the advance booking commenced, King Khan has struck gold at the box office! It is now set to create history by aiming to beat the record of Baahubali 2 (Hindi).
The film has already started to make and break records, and everyone is just witnessing the unbelievable craze for the Shah Rukh Khan starrer. The ticket booking window is a testimony that we’re going to witness the storm in theatres.
Furthermore: While the film is already chasing to topple Baahubali 2 (Hindi) in opening day ticket sales at national cinema chains, Jawan might even beat the SS Rajamouli directorial to register the highest single-day advance booking (ticket count wise) at national cinema chains for Hindi films. This record was created in 2017 as the Baahubali sequel sold 7.2 lakh tickets on the first Sunday, and now SRK’s next might surpass it, considering all the craze.
We heard: The marketing and Pr team too have hit on a great marketing strategy. Instead of having press shows, they are sending tickets in bulk to media people to watch the film at the theatre… first day, first show. Nice strategy!
